Kelby Woodard
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Articles by Kelby Woodard

Kelby Woodard is a principal of Trade Innovations, Inc., a consulting firm specializing in customs compliance and supply chain security matters. Trade Innovations has offices and operations in Minneapolis, MN, Austin, TX, Los Angeles, CA, and Chicago, IL. Prior to forming Trade Innovations in 2005, Kelby spent 11 years with a mass retailer located in Minneapolis, Minnesota, as the Director of Supply Chain Assets Protection. In this capacity, he and his team were instrumental in providing supply chain security expertise to the legacy U.S. Customs Service in the months and years following the attacks of September 11, 2001. His consulting work helped create the Customs-Trade Partnership Against Terrorism (C-TPAT) program. His employer was one of the seven charter members of C-TPAT and has maintained a leadership position in defining new criteria and standards as a result of his efforts. Mr. Woodard also managed the Operation Safe Commerce project and Smart Box testing and has worked on several projects focused on the use of RFID technology to secure global commerce.

Mr. Woodard was responsible for a global security team that focused on risk analysis and mitigation strategies spanning a supply chain spread throughout 84 countries. He and his team was also responsible for significantly reducing cargo theft issues within the United States and providing assets protection services to 28 distribution centers. Prior to his experience in the private sector, Mr. Woodard served with the U.S. Customs Service in Washington, D.C. Mr. Woodard holds an MBA in International Business from the University of Dallas and Certificate of Global Security Management from Georgetown University.

Mr. Woodard is a renowned expert on subjects ranging from global security to cargo theft issues and advises key congressional staffers regarding these issues on a regular basis. He has given numerous presentations around the world to groups such as the World Customs Organization (WCO), Retail Industry Leaders Association (RILA), International Cargo Security Council (ICSC), ECR Europe, RFID Journal Live, and Retail Forward Europe. He has also trained countless overseas vendors on the complexities of complying with U.S. security requirements. Mr. Woodard has authored articles on the future of supply chains within the new global security context in Loss Prevention, International Security, Supply Chain Management Review, as well as numerous other periodicals.

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